A quick sale ultimately creates less inconvenience for you. The faster your home sells, the more you save on carrying costs, mortgage payments and other ownership costs. If you’ve moved before, you know the energy it takes to prepare for showings: altering your lifestyle to keep the home clean, make childcare arrangements, etc. Proper pricing reduces these demands by helping your home sell faster. A home priced at market value will gain exposure to more prospects that can afford the price.
 
Sellers who list at a high price are looking for that “one special buyer” who will pay it, often not realizing that they have discouraged many potential buyers who could have afforded the home. The final sales price is typically one that is affordable by more purchasers. In the end, sellers often must accept a much lower price at a much later date since that “one special buyer” willing to pay the higher price never comes.
 
When a buyer’s agent is excited about a home and its price, they make special efforts to contact all of their potential buyers. Knowing that it is priced properly for its market, they expect it to sell soon and encourage their prospects to act quickly. Their excitement is contagious!
 
When price is not a deterrent, ad calls and sign calls to REALTORS® turn into showings. The most serious prospects are well educated about asking prices in the areas they are seeking. They will not waste their time on a home they consider overpriced.
 
Most buyers fear they might lose out on a good home when it is priced right. They are less likely to make “low ball offers.” Better pricing attracts multiple offers!
 
Bottom line, if a home is priced right, the seller will net more both in terms of actual sale price and in less carrying costs.

Contact me with questions concerning real estate and pricing.